Instagram And Influencer Marketing

Instagram And Influencer Marketing

Do you have Instagram, and are you on it regularly? If so, then you have probably seen a lot of users online promoting various products or brands while using their influence to gain interest. This should tell you that your brand or business can also work with influencers so that you can get the most buss surrounding your products or services. With a little bit of learning and putting together a plan, you can start to have Instagram and influencer marketing working for you. 

Understanding Instagram Influencer Marketing 

To get started, it is best to determine whether or not such a campaign might give you the results that you are hoping for. You may already know that a good influencer marketing strategy for Instagram can work, but you now need to find out the right way to execute the plan. There are a number of reasons why you should start putting together marketing tactics sooner than later.


Instagram happens to be one of the more popular platforms today for social media. Not only that, but you will also find a wide range of good influencer marketing tools for Instagram that you can use to set yourself up for success. This will help you to reach a solid portion of the 32% of internet users that are using Instagram in the United States alone. 


With Instagram and influencer marketing, you also have a much higher engagement rate. On Instagram, you will see a higher interaction for each post for every 1,000 followers. This can translate to more valuable interactions to boost your brand or business.

How Much Do Instagram Influencers Charge? 

It is important that you understand the cost prior to starting the planning phases of your campaign. Take a look at your budget to see exactly how much you are able to afford for marketing purposes. While many influencers are not charging astronomical prices, it is best to have a cushion in place so that you are not hit with any unplanned costs. For the most part, the amount charged will often depend on the follower size that the influencer has, as well as the type of industry that you are in.

Do You Want To Be Able To Find The Right Influencers? 

The process of finding the best influencers in the industry does not have to be as daunting as it may seem. However, this is sometimes the most challenging step of the process that any company or brand will face. The good news is that you can get all of the information that you need simply by following our comprehensive guide to Instagram influencer marketing. We will be happy to make sure that you are able to narrow down your needs and find the right influencer to help put your brand or business over the top. This all translates into giving you the reach, and the post engagements that you need to set yourself up for success. With Shirley, you have Instagram and influencer marketing right at your fingertips. Get in touch with us today to schedule a 30-minute walkthrough and discuss what you need with an expert on our team!